About PR 4 ART


My name is Diana Ferguson and I am PR 4 ART. I'm a mixed media artist/jeweler (see my work at  www.dianafergusonjewelry.com) with a background in art history, and a number of years in the business world, doing proposal work, project management and marketing for large corporations like UnitedHealth Group and privately held consultancies like Cornerstone Advisors, Inc. I also have a passion and flair for writing, great project management skills, curiosity about what makes people tick and an understanding of what it takes to succeed as an independent creative professional–because I've done it myself. I want to put my skills and experience to work for you! 


Are you the owner of an artisan business? If so, you are undoubtedly wearing many hats and juggling many balls in order to succeed in an extremely competitive environment. Aside from the creative process, there is photography, product descriptions, pricing, blog posts, social media, bookkeeping and the list goes on. It can be overwhelming. Even when you know what needs to be done, and even if you're very good at whatever that is, there's only so much time in the day. This is especially true if you are holding down another job. 


Presidents of successful companies don't personally handle every task and neither should you. They delegate so they can focus on the important things, like devoloping new ideas. When it comes to special projects, think of PR 4 ART as a talented and reliable staff member or a virtual assistant, ready and able to handle a variety of project needs for your business, whether it's writing an effective press release, securing media coverage,  creating product descriptions, conducting research or submitting show applications. 


  • I hate writing OR, I'm a good writer but I don't have the time

  • I'm uncomfortable contacting the media OR, I have no idea how to craft a story pitch 

  • I've spent a fortune on press releases with no visible results 

  • I invested major time/money in an event and want it to pay off OR, I've received special accolades and want everyone to know

  • I've been offered a magazine tutorial but don't know a thing about technical writing OR, my step by step photos look horrible

  • I need a second pair of eyes on my product descriptions, artist statement, bio OR, I don't have these and need them 

  • I need someone to bounce an idea off of OR, I could use a little coaching 

  • I would love to have someone research [insert your interest here] and make recommendations 

  • I need [insert your unattended to project here] NOW! 

PR 4 ART is project services, specializing in writing, but by no means limited to it. If you need it done, chances are PR 4 ART can do it. And at a reasonable cost. Send your project need(s) this way and let's see if we can get it done, together! 



*If you are affiliated with any of these groups, you are eligible for Store packages marked Member Discount. 








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